Fantasy sports platform engagement
The Sorare affiliate program presents a valuable opportunity for marketers interested in promoting a distinctive fantasy football platform. With a commission structure that includes a payout of approximately $8.23 per sale and an earnings per click (EPC) reference point, the program effectively incentivizes affiliates. The EPC metric reflects the potential for conversion, with a higher EPC indicating that campaigns are performing well. Affiliates can expect a cookie duration of 30 days, providing a reasonable window to monitor user interactions and conversions.
Becoming part of the Sorare affiliate program is simple, especially through networks like Admitad. This program is available in multiple countries, broadening the scope for affiliates who wish to promote Sorare's offerings. The program is particularly noteworthy due to its focus on a niche market-digital player cards from top football leagues, which can be collected, bought, sold, and used to compete for cash prizes. This unique selling proposition aligns well with the interests of sports fans and gamers alike.
Email marketing plays a significant role in the Sorare affiliate strategy. Affiliates can utilize email campaigns to inform potential players about the platform and motivate them to sign up. The ability to send targeted advertising based on user profiles increases the effectiveness of these campaigns. By analyzing user behavior across various websites, affiliates can customize their messaging to resonate with specific groups, thereby boosting the likelihood of conversions.
The technical storage or access required for creating user profiles is crucial for executing advertising efforts. This capability allows affiliates to deliver relevant advertising to users, monitoring their interactions across multiple websites for similar marketing purposes. By optimizing these options effectively, affiliates can refine their campaigns to connect with the right individuals using the right message.
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Based on Ahrefs data as of late January 2025.
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